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Do you update your Google maps street view?
Customers looking for self-storage may use Google Maps to find your location, plus they can get a nice visual by zooming in and getting the Street View. I've done this, and it's a surprise when you drop the "pegman" and see...snow on the ground? (it's summer), or piles of dirt and a building under construction (but the…
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Marquee Ideas
I'm always looking for new and clever ideas related to storage for my marquee. I also use these to make social media posts. Any new ideas out there?
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Adding a keyword
I would like to add the number of days the rent has been the same to my rent increase notice. Can I build my own keyword or is there a keyword that would fit in the following sentence. Customers name it has been ___(keyword)_______ days since your last rent increase.
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Commercials for Self Storage Facilities?
I know I've seen some Public Storage commercials occasionally when I'm not too busy fast forwarding past commercials but has anyone else used this method of advertising and found it to be good/bad? I just spoke with a local rep of the media company here and this is my first time to hear pricing but it sounds like a pretty…
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Catching Thieves and Overnight "Guests"..
So obviously there is an issue with people sleeping in the units/facility at night (or during the day) and theft as well. I think it would be good to share some experiences so that we know some of the "signs" to look for out there. Here are a couple of my recent experiences: 1) On a walk through, a unit was found with a…
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5 Reasons to Automate Your Collection's Process
Past due rent can quickly become a self storage operator’s achilles heel. Consider that the average facility manager with 75 overdue tenants: Makes 50 phone calls Leaves 31 voicemails Finds 5 disconnected numbers Speaks to 14 people live Receives 4 promises to pay Spends on average 3.5 hours a week “dialing for dollars” in…
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Is being a good listener part of your job?
Many people have a good (or interesting, sad, exciting, you name it...) reason around why they're renting self-storage. Have you ever had to lend an ear as a customer tells their story? Is it simply part of the job?
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Firing a manager
How often have you fired a manager? What were the reasons, and how did you go about doing it?