Marketing for a high competitor area
Options
VanMall
Registered User ✭
Hey there, so I work for a family owned company who hasn't even been open for a year yet. And we are smack dab in the middle of other storage competitors. It's seeming so difficult to get any leads and when we do, it always seams they choose a competitor vs. us. Anyone have experience with a similar situation? And helpful marketing tips would be helpful. Thank you!
Billie W.
0
Comments
-
i43storage Registered User, Daily Operations Certified, Advanced Operations Certified, Administrator Certified, myHub Certified ✭✭✭✭✭Do you know WHY your leads are choosing your competitors? Have you called around to see if your prices are comparable? Is it security?Jean Marie
I-43 Storage2 -
Yes prices are pretty well in the same ball park, and for an outside storage facility it is fully secured with cameras on just about every angle of the property. I know the owners were working on boosting our website on google, but other then that we use craigslist and have 'A' frame signs down by the major cross roadsBillie W.0
-
ESS Registered User, Daily Operations Certified, Advanced Operations Certified, Administrator Certified, myHub Certified ✭✭✭✭✭My post was slow & didn't see your reply.
We have a location like this, in the Houston area..completely saturated with self storage and big names; we are family owned and operated. As far as marketing, there is a few posts about this with some great suggestions. They might be going off of your ratings compared to your competitors. Do you have any ratings? Are they low? Do you ask all of your tenants to rate you? You could reach out on social media, for example. Or call apartments in the area, realtors, etc. Offer some specials to get people in the door; % or $ off rent for first 3 months when paid up front then regular price. Depending on your area.0 -
i43storage Registered User, Daily Operations Certified, Advanced Operations Certified, Administrator Certified, myHub Certified ✭✭✭✭✭It seems like there are two variables here. Are you not getting any calls and need to improve marketing? or as you say you are getting leads but they turn elsewhere and you need to find out why. I would find the answers to those two questions to help you understand how to proceed.
Jean Marie
I-43 Storage1 -
Well thank you both a bunch. You got my wheels turning and I will come up with a game plan and see if it works!
I'm sure this COVID stuff isn't helping matters either Billie W.2 -
It's definitely a challenge, but you've got the right attitude—getting those wheels turning is the first step to finding that winning game plan.
0
Categories
- All Categories
- 2 What's New
- SiteLink Community Discussions
- 2K SiteLink General Discussions
- 82 SiteLink myHub
- 48 Lead to Lease
- 16 Price Optimization
- 37 SiteLink Certified Professional
- 196 How-To's
- 97 Training Videos
- 7 Other Resources
- 90 SiteLink, SpareFoot & storEDGE merge
- Self-Storage Operations
- 65 Starting Out in Self-Storage
- 3 3rd Party Management
- 226 Regional Discussions
- 191 Miscellaneous Discussions
- 40 Industry Webinars
- SiteLink Marketplace
- 63 Self-Storage Website Design & Listing Services
- 34 Credit Cards & Payment Processing
- 32 Self-Storage Call Centers & Kiosks
- 46 Notifications, SMS & Phone Integrations
- 95 Self-Storage Insurance, Legal & Auctions
- 11 Self-Storage Revenue Management & Analytics
- 26 Gates & Access for Self-Storage Facilities
- 12 Ancillary Services for Self-Storage Facilites
- Self-Storage Times
- 62 News
- 31 Opinion
- 147 Lifestyle