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Marquee Ideas
I'm always looking for new and clever ideas related to storage for my marquee. I also use these to make social media posts. Any new ideas out there?
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Does text messaging help reduce past dues?
Maybe tenants are more likely to respond to a text message than a notice in the mail. Does messaging get results faster than email, phone calls or snail mail? Tell us your past-due strategy!
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Judge weighs in — $5M settlement OK'd for goods auctioned too early
$5M Self-Storage Class Action Settlement Gets Final Approval A federal judge has approved an accord worth more than $5 million—including $725,000 in fees—that settles claims against a self-storage facility that allegedly sold customers' items before they had a chance to retrieve them...[read more from the New Jersey Law…
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WHAT DO YOU VALUE MOST FROM A MARKETING 'EXPERT'?
(Basically, what's worth spending money on?)
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Why is self-storage thriving in Hong Kong?
The business of self-storage will continue to flourish in Hong Kong as its 7.4 million residents mostly live in very small apartments, reported Bloomberg.
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New Hyde Park residents say NO to storage facility
As one resident puts it: "We need to do everything possible to preserve our neighborhood.” Is this your neck of the woods? Tell us what's going on!
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keyword
Where and/or how do I change th information that comes up when I use the Keyword keyword <Invoice.specialNote>
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Bi-Weekly Autobill
I would like to know if it would be possible to implement an option for bi-weekly auto payments? The tech on the phone literally laughed and said he has never heard of doing that before. It is a common practice in the south eastern region of the US. Not everyone is as privileged as your tech support and must split their…
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Have you exported any reports to EXCEL?
What additional info is most important to you when you do?
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Corporate Control Report pulling
Maybe I'm missing it but is there a way to pull multiple date ranges for the same report in one go without having to pull, set new dates, pull again? I know if I'm pulling multiple types of reports I can set them all and let them run in the background. I'm wanting to pull multiple months worth of management summaries to…
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Commercials for Self Storage Facilities?
I know I've seen some Public Storage commercials occasionally when I'm not too busy fast forwarding past commercials but has anyone else used this method of advertising and found it to be good/bad? I just spoke with a local rep of the media company here and this is my first time to hear pricing but it sounds like a pretty…
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About SiteLink Price Optimizer
SiteLink lets you create your rules for adjusting rates so current and new tenants always pay the right amount. SiteLink Price Optimizer is a rich set of tools, yet easy enough to use to change prices daily. Setting new standards for flexibility and ease, with SiteLink Price Optimizer you can set rates outside of SiteLink…
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Do you use roll-up or or custom reports in Corporate Control Center?
Add your thoughts here on custom reports....
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Exit surveys
Do you have a success story using Exit Surveys for tenants who move out?
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5 Reasons to Automate Your Collection's Process
Past due rent can quickly become a self storage operator’s achilles heel. Consider that the average facility manager with 75 overdue tenants: Makes 50 phone calls Leaves 31 voicemails Finds 5 disconnected numbers Speaks to 14 people live Receives 4 promises to pay Spends on average 3.5 hours a week “dialing for dollars” in…
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5 Reasons to Automate Your Collection's Process
Past due rent can quickly become a self storage operator’s achilles heel. Consider that the average facility manager with 75 overdue tenants: Makes 50 phone calls Leaves 31 voicemails Finds 5 disconnected numbers Speaks to 14 people live Receives 4 promises to pay Spends on average 3.5 hours a week “dialing for dollars” in…
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Increase Cashflow
Promo video can be viewed at: https://youtu.be/SliwipOJhJc
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Website overhaul—is it worth the investment?
Our sales team gets this question from customers, so I thought I'd ask for everyone's input... "Is a website overhaul a good place to put advertising dollars? Did the added expense paid off in more rentals?" Add your comments about this important topic...
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Update to forum?
It seems there has been a change to forum, there is now a very large gap between the first post and the first reply.
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Staten Island's biggest self-storage facility is being built in Travis [Article]
STATEN ISLAND, N.Y. -- Three acres of property in Travis -- recently purchased for $4 million by a global investment group -- will soon become a more than 200,000- square-foot self-storage facility, according to the Realtor who brokered the deal. [Read more]
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Self-Storage Landlord Enters Phoenix Market By Snapping Up Property For $6M [Article]
Florida-based Southern Self Storage acquired Store Safe Self Storage at 11860 North Tower Drive in Fountain Hills for $6.1M. The deal marks the company's first acquisition in the greater Phoenix self-storage market, and its first outside of Florida and Georgia. [Read more]
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WHO IS YOUR WEBSITE FOR, YOU OR THE CUSTOMER?
A website’s job is to give the customer what they are looking for. When switched to a customer first approach, 2-3 times more leads is a very realistic goal. Your website needs to answer 3 questions: 1. Do You Have a Location Near Me? 2. How Much Does it Cost, or, How Much is it Worth? 3. Why Should I Choose You vs. The…
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Cold brew coffee
Summer calls for iced coffee...and now I have a new favorite, cold brew :) Starbucks has a good one, anyone tried others? Is it hard to make yourself?
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POSITIONING: CUSTOMER GROUPS
Be specific about the customer group you’re serving. Understand their individual needs and prove you are their best solution. Customers want storage that fits their specific style and need. Instead of going after the market as a whole, it’s better to focus on the groups that you can serve at a higher level than the…
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Firing a manager
How often have you fired a manager? What were the reasons, and how did you go about doing it?
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Military customer who went to lien - we didn't sell - but I still have their belongings.
We have a customer who checked they are active Military. They didn't pay and went to lien, but we didn't sell. This was in 2014. Since then I have had limited contact with the customer. The last email was her asking me to send her pictures because she wasn't sure what was still in the unit. I did that and then she never…
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More self-storage planned for California Boulevard area [Article]
A Napa developer and property owner have filed initial plans with the city to build a single-story self-storage unit facility on a flag-shaped lot with frontage facing Highway 29, at 3117 California Blvd. According to the project application, developer Don Kellebrew would like to build a 25,700 square foot self-storage…
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ONLINE, THE CUSTOMER HAS THE POWER
Misalignments between the business and the customer are rooted in old marketing practices (established pre-internet). Today’s customer demands a modern approach. The internet is the first media to empower the audience. With customers in control, the business can no longer force them to obey. In web marketing this is called…
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Following up on a case number
This important question recently was emailed to our sales team. It brings up the subject of case numbers and how they're used by SiteLink tech support: I am trying to get status on a case# from July 3, 2017. Our customer cannot use his code - our gate system says the unit does not exist. The unit does exist in SiteLink but…
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Any Plans for this July 4th?
Thought it would be nice to start a little chat on what people might have planned for July 4th this year. I know our facility is closed for a 4 day weekend; the 1st-4th. So, I will be traveling down to Pennsylvania and NYC to visit some Friends :smiley: What are your plans?!